Suica, JR’s electronic payment card, and Matsuya, a popular teishoku eating place, have a promotion for customers who use their Suica card to pay for a meal at Matsuya between 5 November and 23rd November, 2009.
Here is another one of my favorite mobile Suica ads
Have you ever tried Matsuya? how do they compare to Yoshinoya? What about paying with Suica?