Boss in Ebisu

Shibuya246 · 17 October 2010 · 1 min read · 3,454 views · 4 comments · Still around? ↓

The "Boss" looks over the crossing here in Ebisu. The sky was really powdery today, almost like marshmallow
clouds. Great scene.

How is your Saturday weather?

Still around?

Suntory Boss coffee: still around?

Checked October 2026 · next check January 2027

Added by Shibuya246, separate from the original post above. Facts are checked every quarter against the sources below.

What it is: Suntory's canned coffee brand, first sold in Japan in 1992. Tommy Lee Jones has fronted its TV ads and billboards since 2006 as "Alien Jones", an alien studying life on Earth.
Then and now: Still on air. The 95th ad in the series, "Alien Jones: Truth or Fake? Part 1", started airing nationwide on 22 February 2026, for Craft Boss. Since 2019 Boss has also been sold in Australia, New Zealand and the US.
Tip: The February 2026 ad launch came with a free Craft Boss giveaway in Shibuya on 21-22 February, while stocks lasted.

Comments are closed. These are from readers when the post was first published.

salvidali 17 October 2010
. . . the Boss Cm's have been a constant source of amusement for me . . . on the 19th (October) I will be using the Boss coffee CM as a discussion topie in a Sociology class where I will be the guest lecturer . . . Suntory time . . .
perdomot 17 October 2010
Someone uploaded all the commercials into a zip that I saw the other day and they were hilarious!
Ryudo 18 October 2010
I don't know the Boss commercials with Tommy Lee Jones but I do know the Boss CMs with Ayumi Hamasaki and they were really funny. Boss has a good Marketing team.
perdomot 18 October 2010
They have them on Youtube so you can see them. My fave is when he is an airport security guard manning the metal scanner. Hilarious!